Welcome to the StudyUSA Global blog — a resource for marketing, advertising, and branding information about how to reach today's international students!

TARGETED FACEBOOK ADS
How to create a paid ad on Facebook to target your intended audience.

READ MORE

SMALL BUDGET, SMART STRATEGY
Marketing strategies you can use that won’t break the budget.

READ MORE

BRAND AWARENESS
The very first step in the marketing funnel 

READ MORE

INTEGRATED MARKETING
Use all available channels to reach your prospective students.

READ MORE

ROI ON DIGITAL CAMPAIGNS
How to determine ROI — and the hard and soft returns to account for.

READ MORE

ENROLLMENT STRATEGIES 
Key digital strategies you can use to boost enrollment numbers.

READ MORE

MORE ENROLLMENT STRATEGIES 
Even more digital strategies you can use to boost enrollment numbers.

READ MORE

SOCIAL MEDIA 
How to decide which platform(s) will serve your goals best.

READ MORE

CREATE ENGAGING CONTENT
Create content — not ads — that promotes engagement.

READ MORE

DEVELOP YOUR MESSAGE
Know what your audience needs, and include attention-getting imagery.

READ MORE

PERSONAS AND AVATARS
Understanding your audience to create targeted content.

READ MORE

TARGET AUDIENCE
Understanding your prospective student base.

READ MORE

DEFINE YOUR GOALS
How do you define your goals?  Start by beginning with the end in mind.

READ MORE