Study in the USA + Sinorbis
Digital Recruitment of Chinese Students: Adapting to a post-COVID world
To help universities tap into the China market, we're leveraging collective expertise in this jointly hosted webinar with Sinorbis. Chinese international students will continue to be one of the most important pillars of any institution. To bolster enrollment numbers from this key demographic, you need to understand the challenges faced by prospective students and adapt your marketing strategies accordingly. Watch the session to learn:
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StudyUSA Global + Unibuddy
Your Current Students Can Attract Your Future Students A live Q&A session hosted jointly by Study in the USA and Unibuddy. Joining them to discuss how student-to-student connections can drive admissions are Darren Grosch, Associate Dean of Academic Affairs at Los Angeles City College and Rachel Good, Assistant Director for International Education & Study Abroad at Olympic College — both of whom have been using Unibuddy student ambassadors on StudyUSA.com. |
Peer-to-Peer Ambassadors on StudyUSA.com Study in the USA is partnering with Unibuddy to provide online student ambassadors on StudyUSA.com (the general chat page on the site can be found here). This webinar walks you through the partnership, the benefits, and a live demo. |
Leveraging Relational Marketing for International Recruitment A conversation with Study in the USA and Unibuddy about understanding the power of relational marketing. We break down the value of peer-to-peer recruitment and which international recruitment strategies institutions will be implementing in the coming year. Download information sheet on Unibduddy Discover + Study in the USA Bonus download: Recruitment Messaging Ideas one sheet |
LinkedIn Live Unibuddy + Study in the USA In this Fireside Chat, we are joined by Los Angeles City College to to discuss revitalizing international student recruitment, and how to leverage the best digital channels available. |
StudyUSA Global + i2i Group China
A conversation with Study in the USA and i2i Group China about understanding the current China market and recruiting through digital marketing.
Insider Insights into Student Recruitment in China Alexander Glos, i2i Media, with Mim Phillips and Sandra Halladey, Study in the USA Download the presentation StudyUSA Global + i2i Products and Services 2020–2021 |
Digital Marketing Workshops
Digital marketing is any form of marketing products or services that involves electronic devices, and it's the predominant means of getting your message out to the world now. In this series, our team shares everything from how build brand awareness on social media to running an automated marketing campaign.
Digital Marketing 2.0
In this workshop, learn about building digital brand awareness, using SEO, social media channels, your website, email, and more to reach the newest generation of international students. |
Successful Campaigns and Understanding Results
In this workshop, learn learn about the steps that go into creating a digital marketing campaign — and how to gauge the results. Download the presentation Bonus download: a one sheet with a big list of Recruitment Messaging ideas |
The E20 Series
E20 is a series of informative, 20-minute sessions offering timely topics like navigating crisis, best practices for social media, leveraging your network for recruiting, news about innovative relevant technologies, and industry trends. The E20 Series is a collaboration between Branta and Study in the USA.
Leveraging Your Student Network: Authentic Engagement of Potential International Students During the “New Normal” Sandra Halladey, Study in the USA Download the presentation |
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How to Reach a Global Market Lou Greenwald, Unibuddy |
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Vietnamese Student Recruitment in the Time of COVID-19 Dr. Mark Ashwill & Ngoc Anh Dinh, Capstone Vietnam |
Utilizing WeChat to Advance Your International Recruitment Efforts Alexander (Alec) Glos, i2i Group China Download the presentation Additional videos: Understanding the Importance of Student Status in China A Tour of WeChat WeChat — What it Does |
Branta Big Picture Project Syed K. Jamal, Branta 
Career Readiness in the Time of COVID-19 Katerina Wrangell, The Intern Group |
Student Journey: The Many Paths a Student Takes from Discovery to Enrollment Renait Stephens, Study in the USA Download the presentation |
International Student Toolkit
When international students come to the U.S., what tools do they need to simplify their lives? What services can help meet these needs? How can schools communicate this information to students? These questions are at the root of the International Student Tool Kit: Webinar Series.
In this session, we hear from: Vu Van at ELSA, an app that provides feedback on English pronunciation, about Learning English Remotely: How to Improve Speaking Skills; Angela Milinazzo of campusSIMS, a SIM card and U.S. phone facilitator, about Helping Administrators Facilitate a Seamless Transition for Students Through Mobile Phone Service; and JoAnn Orrell of Unilodgers, a student housing provider, about Supporting Students in Finding Safe & Secure Off-Campus Housing.
PARTICIPATING PARTNERS
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In this session, we hear from a representative from Argo, a company comprised of former visa officers who help students ace their U.S. visa interview. Our Argo presenter Mandy Zhang Feuerbacher offers advice on Expert Student Visa Preparation for Your Students.
We apologize in advance for some technical glitches that happened during the live webinar. The original introduction was cut off, and there are a few video freezes in the latter half of the webinar. Feel free to forward through when the freezes arise. Additional video: A Deeper Dive into What Argo Does PARTICIPATING PARTNER
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