Passport Newsletter: May 2019

3/23/2020

Passport Newsletter:
May 2019

Your Ad Goes Here! Submit Materials for your Print Ads by 5/15/2019

We would like to warmly thank those of you who reserved space in our annual print magazines making Study in the USA a crucial part of your recruitment strategy. Studies show that the best marketing strategies use a mix of print and digital, and we’re thrilled by this opportunity to better serve your goals.

The deadline to submit materials for your print ad is 5/15/2019. Please reach out to your account representative or send us a message if you have any questions or would like assistance.

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Print Ad Space Available for a Limited Time

We have great news if you missed the order deadline and would like your ad to be included in our annual print magazines! We have a limited number of ad spaces available and would encourage you to reserve your spot today.

They’re filling up quickly so please contact your account representative or send us a message in order to reserve the last available spots!

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To learn more about the reach and circulation of each of our 15 editions (total circulation of 1.4 million), click here.

New Edition Spotlight: illumi

Study in the USA's American Campus Quarterly Insert is featured in the partner publication, illumi. Illumi, a magazine and website aimed at Chinese high school students, is designed to introduce them to the benefits of international education. Beyond the usual study tips, it incorporates art, fashion and lifestyle pieces that appeal to modern teens. The magazine is published in Mandarin by Sunrise International Education, a provider of English-language extracurricular activities to more than 400 member schools. Distributed via subscription as well as at Sunrise events.

Distribution: 42 cities including Changzhou, Taizhou and Zibo; Other cities are located in provinces including Anhui, Hebei, Hubei, Yunan, Xinjiang, Ningxia, Jiangxi, Guizhou, Henan, Shaanxi, Liaoning, Yunnan, Fujian and Hainan
Circulation: 97,000 copies and 68,000 WeChat users
Reach: Private & International High Schools
Fall/Winter Publication Date: Reserve by July 1 (materials deadline Aug 1)

For more information about illumi please contact your representative or send us a message.
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Fair Weather - How Your Magazines Have Been Working for You

We toured Brazil last month, taking our Portuguese edition along with us to the “2019 Brazil EducationUSA Roadshow” fairs. The Brazilian EducationUSA Roadshow offered U.S. based colleges and universities a unique opportunity to recruit qualified students in 7 of Brazil’s up-and-coming cities, as well as take part in one of Latin America’s biggest educational conferences, FAUBAI.

Fairs are a powerful tool for student recruitment because thousands of motivated international students come to attend. Students and parents have a personal experience, meeting us and picking up our brochures and magazines. That’s why we make sure that Study in the USA magazines are at as many fairs as possible. Onward!

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