Creating a Strategic Outreach Plan Now
Ameliorating our global reputation is going to be our work in the coming years. Convincing the global international student population that the U.S. continues to be the destination for higher education will be our number one priority.
What this means for recruitment is strategic planning. How are you planning for 2021 and even further into 2022 and 2023? How are you going to get in front of students and reassure them that despite the last 4 years, they are more than welcome here?
We can help! Get in touch with our team to plan your strategic marketing and outreach →
Smart Match: Better Quality Leads
With our new Smart Match feature, all you have to do is fill out 9 items, and you’re on your way to higher-quality leads. On a dating app, the more information you fill out about your likes and dislikes, etc., the better “matches” are made for you. It’s the same with our Smart Match system. You start with a large pool of leads (quantity!), and the more information you give us about the matches you’d like to see — for example, students from specific countries or with certain test scores — we’ll be able to provide better leads for your school (quality!).
Think of it this way, you’re not losing quantity and are gaining in quality — with the goal of ultimately improving your conversion rate. It’s a win-win!
Contact our team with any questions about the Smart Match dashboard →