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News

More Students Reading Print + Instagram Live Tips!

9/29/2020

 
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​Increased Exposure for Print Magazines!

We just sent the 2021 Chinese magazine to the printer and are excited that it’s reaching an additional 750 new international schools this year! Plus, the magazine will receive more than 100,000 extra views per month on four popular Chinese digital reading platforms.

Additionally, the India edition, which goes to the printer next week, also has an increase in its reader base — now 110,000 subscribers. As a result of our valued partnership with Careers360, 40,000 more students will see the magazine than initially planned!

We’re delighted to provide these increased readership numbers for our clients with print ads in these editions.

It’s never too early to plan for next year’s print editions!

Contact our team to get started →

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Marketing Now or in 6 Months? + Using Testimonials in Your Marketing

9/22/2020

 
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Now vs. In 6 Months

Yes, we are in challenging times. But doing nothing with your digital marketing for the next 6 months won’t move you forward — and you don’t want to miss out on what's happening now! Last month, we received more than 8,000 student inquiries. Waiting 6 months puts you behind hundreds of other schools who are out there gaining trust and who for the last 6 months have been acquiring leads to fill their pipeline and conversions. Use this time to continue to build brand awareness. Our goal is for your investment to create results you can see now and in the future!

Contact us to craft a digital marketing plan that works for you now → ​

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No Bandwidth? Budget Cuts? + Social Media’s Power

9/15/2020

 
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No Bandwith + Budget Cuts?

​​Students are looking for guidance, you’re dealing with budget cuts and too many ways and places to capture their attention. Streamline your options:

  • Connect with students on their most-used social media channels
  • Let current and prospective students chat with each other
  • Highlight your campus and programs in a digital brochure
  • Host a session on Facebook or Instagram Live

We have easy and reasonably priced solutions that can cut through the overwhelm and help meet your recruitment goals. 

Contact our team to learn more → 


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Student Toolkit Webinar + Long & Short of the Student Journey

9/8/2020

 
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International Student Toolkit: Webinar Series

​When international students come to the U.S., what tools do they need to simplify their lives? What services can help meet these needs? How can schools communicate this information to students? These questions are at the root of the International Student Tool Kit: Webinar Series. 

Over two days next week, Study in the USA is facilitating conversations about the services students need and the companies that provide them. Participating partners: Argo, ELSA, CampusSIMS, and Unilodgers. 

Get more information and register for the webinars → 

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Attention Spans Are 8 Seconds Long + Students Helping Students

9/1/2020

 
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8 Seconds to Get Their Attention

​Today’s average attention span is a measly 8 seconds, so how do you capture students’ attention quickly? And combined with decreasing attention spans, in a survey of 18-24 year olds, 77% said they pick up a phone when not busy. Do they scroll? Of course they do. Every 10-20 seconds. One way to stop the scroll is by adding value — think micro-conversions at each stage of their journey — and doing it in video format will help too (95% of content is retained when watching a video)! 

Want to stop the scroll? Download our Content Creation Strategy one sheet for ideas of how to add value to your digital marketing. 

Get in touch with our team to talk strategy! → 

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